You made $31,003 estimated profit in the last 30 days.
Averaging $1,958/day revenue from 17.5 orders/day (avg order $112). Spending $239/day on ads.
Revenue up 62.9% vs previous period.
Ad Return
8.19x
For every $1 on ads,
you made $8.19 back
Revenue
$58,732
↑62.9%
Total sales from Shopify
Ad Spend
$7,173
↑30.7%
Facebook + Google + TikTok
Estimated Profit
$31,003
↑72.7%
Revenue × 65% margin − ad spend
Ad Return
8.19x
↑24.7%
For every $1 spent on ads

Where do your sales come from?

Channel Revenue % Total Orders Spend Return
Facebook Ads $17,488 30% 161 $6,040 2.9x
Google Ads $14,481 25% 136
TikTok $3,544 6% 33 $1,133 3.13x
Email (Omnisend) $2,561 4% 19
Direct / Unknown $9,183 16% 77
Facebook (Organic) $572 1% 5
Google (Free Shopping) $2,320 4% 20
Organic Search $6,053 10% 52
Subscriptions $2,704 5% 22

What's selling?

Men's PLUS $7,931 (14%) · Ultimate Cardio + BOOST (Bundle) $5,165 (9%) · Ultimate Cardio+ $4,871 (8%)

Who's buying?

503 new buyers ↑49.3% · 0 repeat buyers · 21 subscriptions ($2,530/mo)
New Buyers
503
Repeat Buyers
0
Top States
Queensland 82 orders (36.1%)
New South Wales 57 orders (25.1%)
Victoria 39 orders (17.2%)
Western Australia 21 orders (9.3%)
South Australia 15 orders (6.6%)

Can we track where buyers come from?

79% tracked
Good coverage — most orders are tracked to a source.
UTM Parameters
294 orders · $31,324 56.1%
Untracked (Direct)
112 orders · $12,406 21.4%
Referrer URL
52 orders · $6,763 9.9%
Google Click ID (gclid)
33 orders · $3,862 6.3%
Facebook Click ID (fbclid)
33 orders · $4,377 6.3%